Showing posts with label Youssou Ndour cultural minister. Show all posts
Showing posts with label Youssou Ndour cultural minister. Show all posts

Thursday, April 12, 2012

Senegals New culture and tourism minister Youssou Ndour. What can he do to promote tourism?

With Senegals New  culture and tourism minister Youssou Ndour. What can he do to promote tourism? Especially tourism from the USA. Senegal gets it tourism mainly from Europe. I see the United States as a huge untapped market. My person thoughts on why American don't travel to West Africa for leisure. I list three reasons in no particular order.

The cost of Airfare
Why got to Africa when you can get a cheap flight to the Caribbean Islands... who are begging via advertisements to come?

Safety Concerns
Most of the news that American see about Africa is very negative.  They cover the wars, aides,  and poverty.

No direct advertising
Advertising is very important. American flock to Jamaica and South Africa ( with real safety concerns) That is because they invest in ads to promote tourism.

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